Released on = February 27, 2007, 3:25 am

Press Release Author = Parker, Wayne and Kent Public Relations

Industry = Internet & Online

Press Release Summary = StickSports Ltd, the company behind the world's most popular
online cricket game, has appointed Parker, Wayne and Kent to provide ongoing public
relations support.


Press Release Body = StickSports Ltd, the company behind the world's most popular
online cricket game, has appointed Parker, Wayne and Kent to provide ongoing public
relations support.

Over two million unique users every month visit StickSports' flagship cricket
portal, StickCricket.com. The predominantly young male user base of StickCricket.com
is being leveraged as a platform to drive a base of users to StickSports' new Stick
Soccer and other upcoming free to play, online games.

Parker, Wayne and Kent will provide media relations support to support marketing
campaigns for users and attract advertisers to Stick Sports' various games. The
retained contract comes on the back of a hugely successful public relations campaign
for the 2006 Ashes Tour. The International Cricket Cutie (ICC) Trophy was devised by
Parker, Wayne and Kent to drive international traffic to StickCricket.com prior to
the Ashes.

"The StickCricket.com ICC Trophy established us as a significant voice in cricket in
an irreverent, novel way. We'll be using Parker, Wayne & Kent to build our voice in
the cricket community with the aim of setting StickCricket as the voice of the
fans," said Chris Berry, Director of StickSports.

"Parker, Wayne and Kent showed unparalleled understanding of the value of online PR,
which is vital for appealing to the web-savvy professionals that use our services."

A Parker, Wayne and Kent spokesman said, "StickSports are great fun to work with and
have a truly unique product. We look forward to building their international
profile, allowing them to reach out to more sports fans and enabling them to create
more top-quality games."

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Note to editors
For more information please contact help@pwkpr.com or 020 7609 1900.

About Parker, Wayne & Kent Ltd.:
Parker, Wayne & Kent specialises in public relations services for the
business-to-business and corporate sectors.

www.pwkpr.com


Web Site = http://www.pwkpr.com

Contact Details = Parker, Wayne & Kent
39-41 North Road
London
N7 9DP